"ClickClack Show" is the TV version of the popular YouTube project of the same name, where celebrities undergo funny and unimaginable challenges. Host Ruslan Usachev invites renowned guests to a specially prepared pavilion covering an area of 1,500 square meters. The heroes can expect races on a sticky floor, battles in the Colosseum, bathing in an icy pool, races on stilts, and other insane experiments. Among Ruslan's regular "test subjects" are Eldar Dzharakhov, Yuri Muzichenko, Ilya Satir, and other bloggers, while the rest of the show's guests change.