Seven girls and boys from Japan, who are unfamiliar with each other, set out on a quest for love. They will have to search for their soulmates among the other participants under unusual circumstances - on a trip through African countries. They board a pink bus and travel between cities, exploring the sights, their surroundings, and themselves. "Ainori Love Wagon: African Journey" offers the players a unique opportunity to open up in challenging trials. In each episode, they will discover interesting and sometimes shocking details about the lives of the other players, which will help them to grow closer or, conversely, drift apart.