King the Land – The hero of the series "King of the Land" is the wealthy heir Gu Won, who has always despised fake smiles. He manages a luxurious hotel called King of the Land for the world's wealthiest people. He immediately fires employees who try to flatter him and pour honeyed words into his ears. But one day, a young manager named Chong Sa Ran joins his staff, and she smiles genuinely... just not at him. The girl is in love with the hotel itself, which is connected to her fondest childhood memories.